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Ben Franklin Technology Partners - Northeastern Pennsylvania
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Market Reader Pro® benefits from the insider knowledge and solutions provided through the Microsoft Partner program. Partner since 2000

Wear Testing Performance Socks

Consumer Product Reviews: From Athletic High Performance to Odor & Circulation & Moisture Reducing Socks

For over a decade, Market Reader Pro has been the leader in consumer apparel research. Through our sock wear testing service, we provide consumers' unbiased and uncompromising opinions of your legwear apparel.

We get your socks into the homes of consumers to gather key feedback on your legwear's features and whether your sock meets consumers' needs and expectations and fulfills its marketing promise. We find what barriers exist for your socks and whether it properly addresses foot odor, foot circulation, swelling & fatigue issues, arch support, and any other demographic and market segment your socks look to service. We provide answers to whether the modernized fashion-centric look translates into functionality and how your athletic knees socks, crew socks, hunting socks or dress socks hold up in a wash and wear test versus your competitor.

We answer who, what, when, where, and why of your sock line to uncover the magical combination of wool, cashmere, silk, spandex, mohair, cotton, microfiber acrylics and other materials that compel men and women to purchase your legwear.

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Did you know...

Consumers report that free samples, coupons, and recommendations from friends are key factors in deciding to try a new product?

Contact us to discuss new product sample distribution and product testing, using word-of-mouth, among consumers.