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Market Reader Pro™ benefits from the insider knowledge and solutions provided through the Microsoft Partner program. Partner since 2000

Market Research Services - Company - Market Reader Pro™ Builds Custom Research Panels

Utilizing Your Firms Members Emails Address

The primary objective of the undertaking is to establish and maintain your company’s own online market research panel of members / email address to be used for custom studies. Of course you acquire Market Reader Pro™’s expertise in questionnaire design and analysis.

Your company’s panel is constructed to obtain quantitative reactions to new products; services and possibility evaluate new and existing partners.

In addition, with this service we can utilize the panel to run campaign promotional tests. These promotions can be used to test new and innovative marketing campaigns prior to actually releasing the campaign to the general public or directly to your clients. From the results of these studies we can assist your firm to develop finely tuned innovative marketing recruitment campaigns that are desirable to existing consumers and new users.

Using this process we might find that some advertising campaigns work very well with some members and fail with others. Using this panel approach we can direct the optimal email promotional campaign to a targeted member demographic.

Media Hosting Division - Advantage3D®

Our service is not limited to text-only questionnaires. Utilizing our own Media Hosting Division — Advantage3D® — We have the ability to perform market research on many different types of media, including:

  • Images
  • Animation
  • Audio
  • Video

We even have the ability to run product testing studies within your panelist’s home.

Online Market Research Panel Building Service

We will create your panel utilizing your firm’s current database of members with email address. As a Microsoft Certified partner since 2000 we have extensive database experience. Market Reader Pro™ will design the database that is to be used to contain your panel. We will work closely with your organization to set up the required data transfer process required to periodically syncopate the two systems.

Custom Research Panels Advantages are:

  • You acquire Market Reader Pro™ expertise of building and maintaining web based online research panels.
  • You acquire Market Reader Pro™ expertise in questionnaire design and analysis.
  • You acquire Market Reader Pro™ expertise of running successful online studies.
  • You acquire Market Reader Pro™ Technical expertise as a Microsoft Certified Partner.
  • You acquire the use of Market Reader Pro™ survey software.
  • You acquire the use of Advantage3D® secure media creating and hosting software
  • Your IT department tasks are simplified.
  • You get the added inherent security as the confidential parts of your members’ records are not included in this panel’s database.
  • Your per-study price is reduced.
  • You can use this panel for many different types of studies.
  • You may select use this panel for other tasks.

Advantages | Deliverables | Question Design | Web Packages | Contact Us

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Cosmetics Success Story

Consumer Market Research

The PIAS Group, based in Osaka, Japan, is a major producer of high-quality cosmetics. Upon deciding to expand its product offering into the United States of America, the PIAS Group contracted with Market Reader Pro™ for online consumer market research to help them determine how to best launch their first product into the U.S. market.

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