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Market Reader Pro™ Market Research CompanyCraig D.T. Dahlin, President
Timm Dahlin, Director, Business Intelligence
MoonEagle Arndt, MA, Vice President, Consumer Insight Research
Jerri Perilman, Analyst, Study Designer & AnalystJerri has extensive marketing and marketing research experience in consumer packaged goods, advertising agency and health care industries. Her background includes 8 years’ experience in marketing research management positions at The Gillette Company. She has conducted independent research analysis and consulting on a variety of consumer products and business-to-business research, since 1989. She is well versed in conducting actionable research for both new and established brands. Additionally, Jerri has extensively employed research techniques in the following areas: Concept and product testing, Satisfaction studies, Advertising development/evaluation, Segmentation studies, Qualitative research, Tracking studies, Test marketing (simulated/actual), and Image studies. Lindsey Kemmerer, Market Research AssociateContact LKemmerer@marketreaderpro.com Lindsey received her Bachelor’s degree in Marketing from the University of Pittsburgh. She has successfully developed public relations and marketing materials including newsletters and articles. Lindsey is skilled in both qualitative and quantitative research. On the qualitative end, Lindsey develops, conducts, and analyzes consumer insight interviews. Regarding more quantitative data, Lindsey develops consumer surveys and prepares detailed reports for clients. Lindsey’s daily tasks at Market Reader Pro™ also include website development, client delivery and support, and quality assurance. She also assists with support of our consumer panel. Dawn Edmiston, Market Research AssociateContact DEdmiston@marketreaderpro.com Dawn has experience in creating surveys, conducting market research, and data analysis. She also has experience in customer service, computer programming, and information systems analysis. Dawn has an Associates Degree in Applied Science from Lehigh Carbon Community College and a Bachelor of Arts degree in Business Marketing and Management from Penn State University. Her administrative experience, attention to detail, and dedication to quality work enhance her work at Market Reader Pro™. Her daily tasks primarily include business development, client support and panel support. For most of our clients, she is the first point of contact with Market Reader Pro™. Edwin Rodriguez, ProgrammerContact ERodriguez@marketreaderpro.com Edwin received his Associate’s Degree in Applied Science from Lehigh Carbon Community College with a concentration in Web Development. His past experience includes gathering system requirements from user community, developing applications to meet their needs, and quality assurance testing to ensure the functionality of the application. Edwin’s responsibilities at Market Reader Pro™ include the design and maintenance of web sites, hardware and application support, and provide assistance for clients. His latest Market Reader Pro™ web project is the new site for Elbeco Uniforms. Elbeco is America’s Premier Manufacturer of uniforms for Police, Postal, Law Enforcement, Fire Safety, Corrections, Private Security and Transportation personnel. Market Reader Pro™Market Reader Pro™ East7918 Main Street PO Box 282 Fogelsville, PA 18051 Regional Office for:
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