Purchase Published Syndicated Market Research - Primary Direct to Consumer Insight Studies / Surveys

The following is a list of consumer insight reports that Market Reader Pro® will be publishing / selling over the next few months.

Call us directly to order your copies today.
Toll Free Phone Number: 1-866-809-5420

Special Offers - Purchase Direct Promotions
• The first company that buys a given consumer insight market research study will receive 5 custom questions to meet their specific needs.
• The first three companies that buy a given consumer insight market research study will receive a 20% discount on the chosen study.

If you don’t see a consumer insight market research study that meets your needs Call us: Toll Free Phone Number: 1-866-809-5420

Market Reader Pro® can turn around a custom consumer insight market research study extremely quickly. Market Reader Pro® has extensive experience with consumer research studies used for market assessment of new products and services. We have successfully completed many different types of consumer research studies for top tier companies.

With our own set of proprietary data collection, and reporting systems the process can develop very rapidly.

80% of our research survey respondents complete
our studies within the first 48 hours!

1) Title: Fast Food Consumer Consumption Study
Market Research Questionnaire – Survey

Of Potential Interest to: Restaurants Journalists, Marketing Manager of Fast Food Restaurants, Fast Food Marketing Specialists, Market Research Analyst for Food manufactures, Fast Food Marketing Analysts, Sales/Marketing Representative for supplier to Fast Food distributors, Consumer Insight Directors for Restaurant Chains.


2) Title: Hair Care and Styling Product Survey - Update to the Hair Care & Styling Product Survey

Summary: During the week of October 23, 2002, Market Reader Pro TM surveyed 1,583 American women in an online survey on behalf of SPC to find out about their usage and purchasing patterns and their preferences for various hair care and hair styling products. The women who were surveyed represented all age groups from teens to seniors, and many ethnic groups and regions of the country. Over half of the women surveyed stated that they feel products cater to their needs only "sometimes," and, possibly because of that, an overwhelming number of survey respondents (92%) said that they were either "very likely" or "quite likely" to be persuaded to try a new hair care brand. The majority of women surveyed spend $10-$20. per month on hair products. And, the styling product that is most preferred by respondents is a pump spray (30% surveyed prefer a pump, with another 60% of respondents spread evenly across preferences for gel, aerosol, and mousse).

Of Potential Interest to: Fashion Journalists, Consulting and Research Analyst for pump sprays companies, Marketing and PR Manager of hair care brands, Shampoo Marketing Specialists, Market Research Analyst for hair gel manufactures, Hair Styling Products Marketing Analysts, Sales/Marketing Representative for supplier to mousse, wax, gel distributors and Consumer Insight Directors tracking changes in hair product uses.


3) Title: Cosmetics Buying, Attitudes, and Use Study - Update to the Cosmetics Buying, Habits and Use Survey

Summary: During the first week of December, 2002, over 7,000 female panelists were surveyed by Market Reader Pro about their cosmetics buying and use habits. The panelists, from the U.S., ranged in age from "Under 18" to "55 and Over." Although responses varied slightly by question, age break-down of respondents was roughly as follows: 1% under 18; 20% aged 18-29; 28% aged 30-39; 44% aged 40-54; and 11% aged 55+.

Of Potential Interest to: Cosmetics Research Journalists, Cosmetics buyers, Consulting and Research Analyst for Nail polish companies, Marketing and PR Manager of Lip Products brands, face powder Marketing Specialists, Market Research Analyst for mascara manufactures, Cosmetics Investors, Sales/Marketing Representative for supplier to eye shadow distributors and Marketing Consultants tracking changes in health and beauty trends.


4) Title: Consumer Preferences in Packaged Fruit Juices

Summary: 25 questions will be asked to our panelists, covering the range of preferences in juice
buying. Included in the study will be questions regarding: brand loyalty, trendsetter appeal, flavor, color, packaging, and pricing, and nutrition.

Of Potential Interest to: Independent Information Professionals for Fruit growers, Juice buyers, Consulting and Research Analyst for Packaged Fruit companies, Marketing and PR Manager of Fruit Juices brands, Fruit Marketing Specialists, Market Research Analyst for Packaged Fruit manufactures, Packaged Fruit manufactures Investors, Sales/Marketing Representative for supplier to Fruit distributors and Marketing Consultants tracking changes in Fruit consuming trends, Fruit Juices Market Development Managers, Food Distribution Advertising / Marketing Research Analyst.


5) Title: Consumer Preference in Pet Care Product Purchasing

Summary: 25 questions will be asked to our panelists, covering the range of preferences in their pet food purchasing habits. Included in the survey will be questions related to household pet information and factors which influence purchasing of pet care products include food, snacks and treats, grooming products, safety products, and others. The purchasing factors will include: pricing, packaging, store distribution type, nutritional value or effectiveness of product, product design, and others.

Of Potential Interest to: Independent Pet Care shop owners, Pet food buyers, Consulting and Research Analyst for Pet Care Product companies, Marketing and PR Manager of Pet Care brands, Pet Care Marketing Specialists, Market Research Analyst for Pet Care Product manufactures, Pet Care Product Investors, Sales/Marketing Representative for supplier to Pet Care Product distributors and Marketing Consultants tracking changes in Pet Care consuming trends, Pet Care Market Development Managers, Pet Care Distribution Advertising / Marketing Research Analysts.


6) Title: Consumer Holiday Plans and Preparations

Summary: 25 questions related to holiday planning will be asked to our panelists. Questions will involve four main categories: cooking, decorating (indoor and outdoor), gift shopping, and personal gift wish list. Questions will involve convenience, traditions, latest trends, and, store type preferences, spending.

Of Potential Interest to: Independent gift shop owners, gift and personal gift buyers, Consulting and Research Analyst for retail companies, Marketing and PR Manager of holiday brands, gift and personal gift Marketing Specialists, Market Research Analyst for holiday planning, Direct Marketing Products and Services Investors, Sales/Marketing Representative for supplier to Retail stores, Marketing Consultants tracking changes in Direct Marketing Products and Service consuming trends, Publishers Market Development Managers, Holiday Advertising / Marketing Research Analysts, Design & Visual Merchandising Market Researchers.


7) Title: Make-it-Yourself: Consumer Purchasing and Usage of Craft Supplies

Summary: : 25 questions related to crafting will be asked to our panelists. Major categories will include: yarn and needle crafts, seasonal crafts, woodcraft, painting and stenciling, scrapbooking, jewelry making, floral arranging, and family craft projects. Question will address purchasing habits and influences as well as the generation of creative ideas for crafting and consumer likes and dislikes in available products, packaging styles and sizes, and sales venues.

Of Potential Interest to: Independent Craft Shop Owners, Woodcraft Buyers, Consulting and Research Analyst for Scrapbooking Companies, Marketing and PR Manager of Stenciling Brands, Gift and Personal Gift Marketing Specialists, Market Research Analyst for Yarn Manufactures, Direct Marketing Products and Services Investors, Sales/Marketing Representative for Supplier to Needle Crafts Retail stores, Marketing Consultants tracking changes in Direct Marketing Products and Service Consumer trends, Publishers, Market Development Managers, Floral Arranging Advertising / Marketing Research Analysts, Design & Visual Merchandising Market Researchers, jewelry Consulting Firms.


8) Title: Well Dressed Windows and Floors: Consumer Preferences in Carpets, Rugs, and Window Dressings

Summary: 25 questions related to home decorating will be asked to our panelists. Specifically, questions will target consumer Interest and purchasing related to window dressings, rugs, and carpets. This study will discern what influences consumer taste and purchasing related to these mid-level home expenses. Questions will address the factors which influence the consumer’s decision to decorate or redecorate, preferences in fabric type, ease of care, pricing, branding, store preferences, and others.

Of Potential Interest to:Journalists Woman’s Magazines, Carpet Buyers, Consulting and Research Analyst for Home Decorating Companies, Marketing and PR Manager of Stenciling Brands, Gift and Personal Gift Marketing Specialists, Market Research Analyst for Yarn Manufactures, Direct Marketing Products and Services Investors, Sales/Marketing Representative for Supplier to Needle Crafts Retail stores, Marketing Consultants tracking changes in Direct Marketing Products and Service Consumer trends, Publishers, Market Development Managers, Floral Arranging Advertising / Marketing Research Analysts, Design & Visual Merchandising Market Researchers.

9) Title: Flowers….Always Appropriate. Consumer Attitudes and Purchasing Habits Regarding Flower Arrangements.

Summary: Every wife knows that there is no bad time to get flowers, and many husbands know that there is no bad time to give or send them. 25 questions will be asked to our panelists regarding their purchasing habits of floral arrangements. Questions regarding cost, design, frequency of purchase, and vendor preference (online, flower shop, grocery store, etc.), will be answered as will questions regarding occasions for flowers, desire for flowers, and other personal/emotional factors related both the giving and receiving of floral arrangements.

Of Potential Interest to:Independent Flowers Shop Owners, Flowers Buyers, Consulting and Research Analyst for Flowers Companies, Marketing and PR Manager of Flowers Brands, Flowers Marketing Specialists, Market Research Analyst for Flower growers Manufactures, Direct Marketing Products and Services Investors, Sales/Marketing Representative for Supplier to Flowers Retail stores, Marketing Consultants tracking changes in Direct Marketing Products and Service Consumer trends, Publishers, Market Development Managers, Floral Arranging Advertising / Marketing Research Analysts, Design & Visual Merchandising Market Researchers, Flowers Consulting Firms, Independent Information Professionals for Flower Growers.

10) Title: What’s That in Our Toaster? Consumer Interest in Toasted Food Products

Summary: Morning rush hour starts in the family bathroom. Toasted food products offer a quick and convenient “on the run” alternative to cooked meals and snacks. 25 questions will be posed to our online consumer panel about their purchasing of toasted food products. Panelists will answer questions related to the nutritional value, flavor, convenience, brand names, costs and packaging related to these food products in both the breakfast and the snack food categories.

Of Potential Interest to: Journalists, Marketing Manager of Restaurants, Hotel Marketing Specialists, Market Research Analyst for Food manufactures, Fast Food Marketing Analysts, Sales/Marketing Representative for supplier to Food distributors, Consumer Insight Directors for Home products companies,
Marketing Consultants tracking changes in consuming trends, Vending Machine Information Professionals, Snacks Food Consulting Firms, Market Research Analysts for Convenience Stores, Market Development Managers.


11) Title: It’s Not Your Mother’s Washing Machine: Today’s Consumer’s Attitudes toward Major Home Appliances.

Summary: Our panelists will answer 25 questions related to major home appliances. Brand and store loyalty will be addressed. Also addressed will be cost, reliability, and factors influencing decisions to replace or upgrade major appliances, including stoves, refrigerators, microwaves, washers, and dryers. This study will provide consumer insight on features and innovations included in the most recent product lines.

Of Potential Interest to: Home Appliance Buyers, Consulting and Research Analyst for Home Appliance Companies, Marketing and PR Manager of Home Appliance Brands, Home Appliance Marketing Specialists, Market Research Analyst for Home Appliance Manufactures, Direct Marketing Products and Services Investors, Sales/Marketing Representative for Supplier to Home Appliance Retail stores, Marketing Consultants tracking changes in Home Appliance Consumer trends, Publishers, Market Development Managers, Home Appliance Advertising / Marketing Research Analysts, Design & Visual Merchandising Market Researchers, Home Appliance Consulting Firms, Independent Information Professionals for Home Appliance firms.

All consumer insight market research studies are be made available in the following formats: Web, PowerPoint, PDF and Excel.

12) Title: You Be the Judge. Actress/Model Selection Testing

Summary: Everyone loves a talent show! Panelists will view clips, headshots, test shots, composites, or contact sheets of actors and models auditioning for jobs. They will then answer 25 questions based on which candidate they find most appealing, which candidate best fits certain parts, and how each model or actor/actress is perceived by the public. This process will help in shortening the casting process for films, television shows, print advertisements, and more.

Of Potential Interest to: Acting Coaches, Modeling Agencies, Advertising Executives, Talent Agencies, Magazine Editors, TV, Commercial, Video, and Film Producers, Casting Directors, Agents

All consumer insight market research studies are be made available in the following formats: Web, PowerPoint, PDF and Excel.

13) Title: Need Ad-vice? Advertisement Assessment

Summary: Panelists will view one or more print advertisements. They will then answer 25 questions related to these advertisements, or advertisements in general. Topics will consist of campaign concepts, preferred position, likeability, brand awareness, brand familiarity, brand loyalty, product familiarity, primary audience, use of slogans, models used, use of color and space, ad placement, and memorability.

Of Potential Interest to: Advertising Agencies, Account Executives, Product Managers, Brand Managers, Market Development Managers, Market Research Analysts, Marketing Consultants, Marketing and Art Directors, Color Consultants, Media Buyers and Planners, Copywriters, Layout Worker, and Graphic Artists

All consumer insight market research studies are be made available in the following formats: Web, PowerPoint, PDF and Excel.

14) Title: Celebrity Endorsement Selection Testing

Summary: Panelists will pick which celebrity is best suited for a campaign. Panelists will view several celebrities and determine which star should partake in each campaign. They will answer questions explaining their reasoning.

Of Potential Interest to: Advertising Agencies, Account Executives, Product Managers, Market Development Managers, Market Research Analysts, Marketing Consultants, Agents, Casting Directors

All consumer insight market research studies are be made available in the following formats: Web, PowerPoint, PDF and Excel.

15) Title: Don’t Change the Channel: Commercial Testing

Summary: It is hard to find a consumer that hates television. It is even harder to find a consumer that loves commercials. Make sure your commercial will be loved, not loathed! Your commercial will be shown to our panelists. They will then be asked 25 questions related to the commercial they viewed, covering topics such as the commercial’s length of time, memorability, music, graphics, special effects, and the actors/models used in the commercial.

Of Potential Interest to: Marketing and PR Product Managers, Market Research Analyst for Television Stations, Executive and Assistant Producers, and Brand Managers.

All consumer insight market research studies are be made available in the following formats: Web, PowerPoint, PDF and Excel.

16) Title: Two Thumbs Up! Movie/DVD/Video Market Research Assessment

Summary: Our panelists will answer 25 questions related to movies/DVDs/videos. Titles, story lines, and length of picture will be addressed. Pricing and ratings will also be mentioned, as well as purchasing habits. We definitely need more on this one. But, I am not sure what.

Of Potential Interest to: Script Writers, Marketing and PR Studio Managers, Market Research Analyst for Movie Studio, Executive and Assistant Producers

All consumer insight market research studies are be made available in the following formats: Web, PowerPoint, PDF and Excel.

Research Price and Schedule:

• Top Line Reports Available within one week of order
   Price - Top Line Reports only $2,800.00
• Full Written Analysis Available within two weeks of order
   Price - Full Written Analysis of study $4,000.00

Future consumer insight market research studies include:
• Lip Balm Study
• Entertainment - Movies – ranking celebrities as to roles movie goers would like to see them in.

If you don’t see a consumer insight market research study that meets your needs Call us: Toll Free Phone Number: 1-866-809-5420

Market Reader Pro® can turn around a custom consumer insight market research study extremely quickly. Market Reader Pro® has extensive experience with consumer research studies used for market assessment of new products and services. We have successfully completed many different types of consumer research studies for top tier companies.

With our own set of proprietary data collection, and reporting systems the process can develop very rapidly.

80% of our research survey respondents complete
our studies within the first 48 hours!

Contact Us

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