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Ben Franklin Technology Partners - Northeastern Pennsylvania
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Market Reader Pro® benefits from the insider knowledge and solutions provided through the Microsoft Partner program. Partner since 2000

Market Reader Pro® About Us

Company Overview

Market Reader Pro® is a data driven technology consulting company. Our practice encompasses three different disciplines:

Data Collection - Providing full-service consumer insight market research; utilizing the web to collect and report directly from a broad range of consumers on a global scale.

Marketing Support Services - Information Drives Sales. We are experts in Understanding Consumer /Client Behavior and the Complexities of the Web. We offer contracted business development services to companies looking to enhance their marketing message.

Descriptive Digital Data™ - Our Business Intelligence Service Division offers contracted statistical data analysis and reporting services. We do this by utilizing the innovative Decision Support Tools developed for our Market Research Division.

Collecting Insight and then Putting it to Work!

Greater Responses
International Reach
Competitive Costs

History

The company was originally started in 1993 as a multimedia software development company. Large pharmaceutical companies and small businesses sought us out to create implementations for their internet business ideas.

In 1999, after successfully completing a Merrill Lynch payroll application that processed $22 million per month, the company re-positioned itself as an enterprise development provider. We specialized in the translation of business goals into well-defined technology blueprints and implemented web-based solutions. The flagship service was “Technology Acceleration.” Startup firms and venture capitalists looked to us to create first generation implementations for their new Internet business ideas. Specific services included: system architecture definition, programming and development, and delivery. Through a well-established network, we provided marketing and branding, graphic and interactive design, systems testing, and hosting solutions. the technologies that we developed quickly spawned two different lines of business: Market Reader Pro® (http://www.marketreaderpro.com) and Advantage3D® (http://www.advantage3d.com).

Advantage3D® Finalist for the Most Innovative Product Award

Advantage3D® Finalist for the Most Innovative Product Award – an enterprise producing an exceptional product which expands the marketplace.

Market Reader Pro® has been a Microsoft Certified Partner since January, 2000. We greatly benefit from the insider knowledge and solutions provided through the Microsoft Certified Partner program.

Mission - Our mission is to be a business partner for companies in conducting market and product research, whenever and wherever there is the potential to enhance business development opportunities. And, to deliver sound data that companies can use to evaluate the commercial potential of ideas, services, products, concepts and ventures.

Vision - Our vision is to become the premiere “go-to” company for innovators and investors to use before they introduce new brands, concepts, and products into the marketplace.

PDF Factsheet: Market Reader Pro® Market Reader Pro® Fact Sheet

Market Reader Pro®

7918 Main Street
PO Box 282
Fogelsville, PA 18051

Toll Free: (866) 809-5420
Phone: (610) 366-7918
Fax: (610) 366-7910
Email: info@marketreaderpro.com
www.marketreaderpro.com

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Cosmetics Success Story

Consumer Market Research

The PIAS Group, based in Osaka, Japan, is a major producer of high-quality cosmetics. Upon deciding to expand its product offering into the United States of America, the PIAS Group contracted with Market Reader Pro® for online consumer market research to help them determine how to best launch their first product into the U.S. market.

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