Consumer in Home Product Wear Testing Men's Undergarments

Consumer Product Reviews: Athletic High Performance & Moisture Reducing Underwear Apparel Testing

Since 2000, Market Reader Pro has been delivering solutions to the innerwear apparel industry through in home product wear testing consumer research services. We effectively deliver answers on different manufacturing methods, materials, designs, packaging, and sales techniques and their impact on consumers' choices. Our research helps our clients to clarify consumers' preferences for features of their athletic performance undergarment versus that of their competitors. Our ability to identify features of innerwear that underperforms has been instrumental in helping leading undergarment apparel manufacturers make important and revenue saving decisions, ultimately propelling their men's athletic underwear line to the next level. We are a true full-service company making us not only timely and efficient but cost competitive.

Our methods also deliver strong testimonials that speak to the features of the tested underwear which resonate with the wear test consumers or uncover an area in which the undergarment underserved them.

We answer who, what, when, where, and why of your men's intimate apparel line to uncover the magical combination of wicking applications, fabric retention, cotton, spandex, modal, detailing, price, and other materials and features that compel men to purchase your innerwear apparel.